Articles By This Author

Why Open Data Infrastructure is the Ultimate Economic Multiplier for Modern Nations

When we think of critical national infrastructure, our minds naturally drift to concrete and steel: highways connecting cities, bridges spanning rivers, grids powering homes, and airports linking us to the world. For decades, governments have willingly poured trillions of dollars into these physical assets because their economic returns are obvious and measurable. However, in the […]

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Why Small Numbers Win: What Formula 1, Road Trips, and Your Organization Have in Common

A data advocate’s case for paying attention to the numbers everyone else ignores The Sport That Runs on Seconds I love watching Formula 1. Ask most people why the sport is captivating, and they’ll talk about the glamour — the paddock, the networking, the luxury of it all. That’s not what draws me in. What […]

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AI ADS PERFORM WORSE THAN HUMAN ONES

AI can make advertising faster, cheaper, and easier to scale. But there’s a catch: looking good isn’t the same as performing well. A recent study of 3,000 consumers found that AI-generated ads were difficult for people to distinguish from human-made ads — yet, on average, they performed 14% worse on short-term sales potential and 17% […]

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I grew up in Kenya watching Arsenal. 22 years later, the data finally makes sense.

Last night, Arsenal won the Premier League for the first time in 22 years. I am a Gooner. Have been since I was a kid in western Kenya, watching grainy replays of Thierry Henry glide past defenders like they weren’t there. For many of us who grew up in Africa, Arsenal wasn’t just a football […]

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The Data Problem is the People Problem

Every evening, on the train from work, my mind doesn’t switch off. Munich moves past the window — commuters, lights, quiet conversations — and I’m somewhere else entirely. Thinking about DATA. Not the CODE. Not the MODELS. The PEOPLE around them. I’ve spent years building data systems for some of the world’s most complex problems […]

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Lessons Learned from Designing a Data Sharing Framework

A few months ago, I was tasked with designing a Data Sharing Framework for a complex project that brought together government officials, private sector players, and humanitarian stakeholders. At first, it felt overwhelming—so many actors, so much data, and so many expectations. But as I went through the process, I began to see patterns and […]

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Why Africa’s Data Moment Is Now

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What I Learned From Being a Broke, Unemployed Graduate.

There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don’t look even slightly believable. If you are going to use a passage of Lorem Ipsum. You need to be sure there isn’t anything embarrassing hidden in the middle […]

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